Businesses have dealt with an incredible amount of change since 2020. And this won’t slow down in 2023. Inflation, constrained budgets, unpredictable demand, a real risk of recession, and a whole lot of uncertainty – the challenges are multifold.
Whatever your industry, there’s no choice but to adapt. Yet opportunity may lie in the disruptions ahead. Simon-Kucher’s global sector head share their view on the trends in the consumer sector in 2023 and pinpoint how each industry can unlock the biggest game changer: growth.