Graham Meinke, Chief Product and Innovation Officer for Zest speaks at REBA’s Future Forum 2024. This session covers: From wellbeing washing to real impact: Building a unified employee proposition for a multi-generational workforce
In today’s diverse workplaces, offering wellbeing programmes that fail to address the real needs of employees – know as ‘wellbeing washing’ – can have damaging effects on trust and engagement. Join this session to explore how employers can move beyond surface-level solutions to create an authentic, impactful EVP that resonates across all generations. We look at how employers can prepare for the future of work and how how leveraging technology can bridge the generational gap.
The dangers of wellbeing washing: superficial solutions and their risks
Preparing for the future of work: Gen Z and beyond
Crafting an inclusive, cohesive Employee value proposition that serves employees across all life stages and generations
Leveraging technology to create personalised, meaningful solutions that bridge the generational gap
