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With the metaverse knocking, how can B2B and B2C marketing harness the digital innovation this technology is offering? Typically the domain of large enterprise organisations with large budgets – lifelike, fully customisable metahumans are now accessible for every business – and they offer the chance to radically ‘humanise’ the experience you build for your customers and prospects alike.
You’ll hear from three panellists who’ll be discussing:
• Virtual influencers – how consumer brands are creating virtual ambassadors
• Scaling up personalisation – language, gender, culture – you choose, all at the touch of a button
• Customer service – humanising the chat bot experience
• Marketing experience videos – hyper real engagement, specific to your company’s brand personality